Convert between profit margin and markup, calculate a selling price from a target margin, and see the profit per unit — eliminating the single most common small-business pricing error.
Getting started
Enter your cost price.
Enter either the target margin or the markup you want to apply.
Read the resulting selling price, profit per unit and the equivalent figure in the other measure.
Why it helps
Shows margin and markup side by side, making the difference impossible to confuse.
Calculates the selling price required to hit a specific margin target.
Profit per unit puts the percentages into concrete money terms.
In practice
Setting retail prices from wholesale cost with a target margin in mind.
Checking whether a supplier's suggested price achieves your required margin.
Translating a margin target from a business plan into an actual price tag.
Everything people ask most about the margin & markup calculator, answered plainly.
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